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Sales Development Representative [gn] Business Intelligence
Actian is reaching new heights under the seasoned leadership and innovative process of some of the industry's brightest minds. Led by board members from HCL Technologies and Sumeru Equity Partners, Actian has developed ground-breaking hybrid data solutions to enable digital transformation with global scale and reach. With over 500 employees and in excess of $200M in annual revenue, Actian has a well-rounded portfolio of products and solutions spanning data management, integration, and analytics, activating the value of hybrid data for enterprises in financial services, retail, telecommunications, media, healthcare, and manufacturing.
As a result of a string of recent acquisitions, we are diversifying our strategy and are looking for driven, successful SDRs to join our Business Intelligence unit.
Who We Are Looking For
We are looking for the future's top salespeople so if you have a passion for sales, an eagerness to learn and grow, and love to run at a fast pace, this is the role for you.As a Sales Development Representative (SDR), you will be strategizing with your Sales Development Representatives, reaching out to Enterprise companies, and providing valued insights and stories that showcase Actian technology and unique value proposition. With Actian's data intelligence technology fueling your day-to-day analytics to support your selling + our investments in innovative sales automation tools at your fingertips, you will be responsible for prospecting new business, continually learning new skills that will prepare you for the fast track into full sales cycle roles in the future.
Sales Development Representative
Qualify : In this role you will primarily be the first point of contact for customers wishing to make use of Actian's AI-powered data visualisation tool, which enables end users and Business Analysts to transform raw data into interactive, actionable insights via dashboards and reports through an easy-to-use interface.
In this role, you will gather information needed to qualify the prospects and document the information into a winning sales plan in salesforce . These will consist of reaching out to new contacts in existing customer accounts who are using other Actian solutions, as well as by reaching out to users of our free BI tools and upgrading them to more powerful paid-for editions. Success in this role could result in career growth as a full sales cycle seller and/or transition to other sales roles in other Actian units.
Stay organized and synthesize and report learnings from your client interactions on a regular basis to sales management, account executives – and take ownership to convert small data points & interactions into a new sales opportunity working in a sales team environment, with SDRs, Account Executives, Technical Engineering, and Customer Success.
The Sales Development Representative is the 'tip of the spear' that makes the best first impression with all new prospective customers – you get the meeting & create the best first impression.Utilize cutting-edge front-line sales & prospecting tools to creatively plan and connect with prospective customers
Prospect : Identify and prioritize accounts that are most likely to generate revenue based in your territory and teaming with local sales management, account executives, and Actian's ideal customer profile. You will have the most cutting-edge technology enabling prospect scoring/prioritization (example – digital web traffic, highly engaged prospects that require higher outreach)Outreach : Plan how to get in touch with accounts and conduct outreach in a modern sales methodology and capacity. Utilize best first impression across multi-channel selling to differentiate Actian (phone, email, social media).
Call into strategic accounts with a defined requirement that you have identified via our demand analytics tools, and/or through your 1:1 research of the account needs via tools providedEngage : Build relationships and generate engagement/awareness with key decision makers, adapting messaging to the different stakeholders, making sure they understand the value we bring and get excited about Actian's cutting edge technologySell : discovery prospective customer pain points and be prepared to tell the Actian story & a few customers success stories to clearly differentiate why Actian is a game changer in multi-cloud data & analyticsKey objectives:Qualify accounts, including multiple prospects within one account/department leading to new sales opportunity creation – manage and develop leads in your territory in a strategic mannerLead account and prospect research to build a world-class customer database for your territory in an organized manner utilizing advanced prospecting tools at your fingertipsContribute to and develop key messaging and content to drive repeatability against our Ideal Customer Profile, Targeted Personas, and 1:1 Account ABX camp